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Let Ron Paul Inspire Us!

Posted by Ben on December 19, 2007 at 5:20 p.m.
Notes in funny fundraising.

So, today I was inclined to reminisce on Catherine Shaw's The Campaign Manager while delving through my usual flurry of campaign e-mails. The tip that stuck most in my mind was the often-true maxim on campaign communications' post-scripts: "The P.S. should not be a throwaway. This is often the only thing that is read in a fundraising letter, so make it count."

I decided to test this idea out and, when I received a far-too-long Barbara Boxer for Senate fund-raising e-mail, I went straight for it's P.S. And, low and behold, I got the following nugget:

P.S. Just a few days ago, Republican presidential candidate Ron Paul raised over $6 million online in one day. But our BarbaraBoxer.com community never backs down from a challenge! If Ron Paul can raise $6 million in one day, I'm confident we can raise $50,000 before the year ends. Click here to contribute $100, $50, $25, or whatever you can afford to my campaign today! I know I can count on you.

Come on, Barbara Boxer says, if that joker Ron Paul and his army of libertarians can raise copious gobs of money, so can we. But, come on: when you think of Ron Paul's army, is the next logical thought to turn to Barbara Boxer's army? As an aside, the subject of the e-mail was "If Ron Paul can do it..." Can do what! When I saw the e-mail, I guessed the answer but was dying to know. Was Barbara Boxer launching a zeppelin? Declaring her super-hyper-late entry into the Presidential contest? Joining the Libertarian movement? A zeppelin would be appreciated, obviously, but I guess $100, $50, $25, or some other monetary sum is more important in advance of her 2010 re-election bid. She's just getting an early start.

Ron Paul, from zeppelins to simple fund-raising asks, continues to linger in our hearts and minds. Since that was a terrible sum of money he raised, after all.


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Comments

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  • I.. I just don't know what to say.

    Posted by Michael on December 19, 2007 at 5:48 p.m.
  • PS. Ron Paul is a lunatic.

    Posted by: bdunn on December 19, 2007 at 6:18 p.m.
    • Yes, a wealthy lunatic. And, as such, we should emulate him. But only in a fund-raising capacity.

      Posted by Ben on December 20, 2007 at 7:45 a.m.
  • Funny that I got the same email and thought the exact same thing.....

    P.S. What a great post BDunn!

    Posted by: THartill on December 19, 2007 at 10:50 p.m.
  • One other difference between Boxer and Paul is that Paul has a set of principles, beyond doing what is necessary to get money from larege institutional donors.

    He is pushing a "faith based" economic system that when put into practice looks exactly like Russia post Commie Empire collapse, but he does......by god......at least believe in the drivel that he's marketing. That's the big fund raising difference that Boxer seems not to understand.

    "Nihilists? Say what you will about the National Socialists, but at least they had some sort of ethos!"<----John Goodman in The Big Lebowski

    Posted by: Pat Ryan on December 21, 2007 at 12:41 p.m.

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